About us
Meet the team
Formed over 20 years ago by a team specialising in fixing data management issues, Insource has grown into a world-leading healthcare data management company, with a wealth of experience across the management team and beyond…
Our leadership team includes:
Steve Aitken,
Founder, Chairman & Acting Chief Executive Officer
Steve has more than 30 years’ experience of designing business systems and processes to improve productivity and deliver high quality, reliable results. His engineering background and structured approach to problem solving are the inspiration and driving force behind the Insource product suite and he continues to drive the company’s strong performance.
Tim Eltze,
Chief Financial & Operating Officer
Tim is a Chartered Accountant and a member of the Chartered Institute of Management Accountants. He has over 20 years of finance leadership in the software and technology sector and is responsible for the financial stability and operational management of Insource, along with the expansion strategy driving the growth of the business.
Graham Bennett,
Founder & Director
Graham is a Founding Director of Insource Ltd, with over 30 years healthcare and data solutions expertise. He is currently Chief Commercial Officer, focused on driving faster time to value and continuous improvement strategies to our clients, healthcare providers and partners, through the combined expertise of our commercial teams.
Emma Jackson,
Chief Delivery Officer
Emma is a Delivery Director with over 25 years’ experience in healthcare data management, specialising in large-scale data migration and EPR programmes in complex NHS environments. She has led more than 24 successful migrations and archives, combining deep technical knowledge with strong programme governance to deliver secure, high-quality outcomes.
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At Insource, Emma is responsible for driving delivery excellence, ensuring customers achieve the best possible outcomes from their data and technology investments. Commercially astute and results-driven, she focuses on utilisation, forecasting, and margin performance so that delivery quality goes hand in hand with business value. She is passionate about building trusted client partnerships, developing high-performing teams, and using data to enable better decisions and better patient outcomes.
Jackie Sawyer,
Founder & Director
Jackie is a founder of Insource Ltd and has been instrumental in business development across various commercial and business functions since 1994. With more than 30 years’ experience helping organisations to achieve strategic goals with technology, she has led both UK and international client projects.
She now brings that experience to support the company’s ongoing development.
Rob Davenport,
Chief Technology Officer
Rob has more than 30 years’ experience of software development, product management and strategic consulting, specialising in mission-critical data solutions. He is responsible for the strategic vision, direction, and management of Insource’s technology and solutions portfolio, along with its cloud division and ongoing research and development.
Dr Rob Findlay,
Director of Strategic Solutions
Rob has worked in and around the NHS at all levels – from central government to hospitals – since 1992. He created the core Gooroo products for demand and capacity planning, elective and non-elective bed analysis, and patient scheduling, and leads on our strategic products and services for forward-looking healthcare management.
We work with over 60 NHS Trusts and Health Boards
















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