About us
Meet the team
Formed over 20 years ago by a team specialising in fixing data management issues, Insource has grown into a world-leading healthcare data management company, with a wealth of experience across the management team and beyond…
Our leadership team includes:
Sam Elliott,
Chief Executive Officer
Sam brings 30 years of healthcare experience, including senior leadership roles at global healthcare providers, to Insource. Using his focus and vision, together with his deep understanding of the UK healthcare market and technology, he is strategically growing the company to deliver solutions and services that the NHS needs now and in the future.
Tim Eltze,
Chief Financial & Operating Officer
Tim is a Chartered Accountant and a member of the Chartered Institute of Management Accountants. He has over 20 years of finance leadership in the software and technology sector and is responsible for the financial stability and operational management of Insource, along with the expansion strategy driving the growth of the business.
Rob Davenport,
Chief Technology Officer
Rob has more than 30 years’ experience of software development, product management and strategic consulting, specialising in mission-critical data solutions. He is responsible for the strategic vision, direction, and management of Insource’s technology and solutions portfolio, along with its cloud division and ongoing research and development.
Steve Aitken,
Founder & Chairman
Steve has more than 30 years’ experience of designing business systems and processes to improve productivity and deliver high quality, reliable results. His engineering background and structured approach to problem solving are the inspiration and driving force behind the Insource product suite and he continues to drive the company’s strong performance.
Graham Bennett,
Founder & MD Insource Teams
Graham is a Founding Director of Insource Ltd with over 20 years healthcare expertise. He is now Managing Director of our data quality division, Insource Teams, which is focused on combining specialist resources with Insource technology platforms to deliver faster time to value and continuous improvement strategies to our clients.
Jackie Sawyer,
Founder & Independent Sector Director
Jackie is one of the founders of Insource Ltd and has more than 30 years’ experience helping businesses use technology to achieve strategic goals. She is currently spearheading growth of the business across the independent healthcare sector.
Lee Bellis,
Director of B2B Partnerships
Lee is an experienced sales director, and has been working in health for nearly 30 years. He is responsible for all sales and commercial activities including direct sales, account management, bids and tendering. As well as ensuring that customer and partner relationships are maintained at the highest levels.
Sean Reedy,
Director of Client Services
Sean brings over 16 years’ healthcare expertise covering of all aspects of business change and transformation, system and process improvement, together with programme and project management. Sean leads our client delivery teams ensuring the highest quality of technical and operational implementation of our solutions as well as exceptional levels of ongoing customer support.
Dr Rob Findlay,
Director of Strategic Solutions
Rob has worked in and around the NHS at all levels – from central government to hospitals – since 1992. He created the core Gooroo products for demand and capacity planning, elective and non-elective bed analysis, and patient scheduling, and leads on our strategic products and services for forward-looking healthcare management.
Dan Midgley,
Sales Director Direct Sales
Dan brings over 15 years of successful health tech sales expertise to lead the Insource direct sales team throughout the UK. His experience of both secondary and primary care solutions, AI, data analysis and consultancy, together with patient-facing apps and international markets gives him an extensive base to lead the growth of this dynamic company.
Kim Aspinall,
Marketing Lead
Kim has worked in healthcare IT across a arrange of customer focused areas covering training, sales and marketing for over 20 years. With a range of expertise across different healthcare verticals, Kim works closely with our product and marketing teams to ensure our solutions are aligned to the needs of the NHS.
Neil Spencer,
Director of Solutions & Applications
Neil has a long history with Insource and brings a wealth of knowledge and experience from his background in technology and healthcare IT over the last 20 years. Neil works closely with our customers to ensure the capability and value of Insource applications is maximised to ultimately benefit patient care.
We work with over 45 NHS Trusts and Health Boards
Latest Insights
Surging backlog marked end of financial year
Two-year waits may be falling, but the underlying pressure on waiting times continues to grow Analysis produced for Health Service Journal by Dr Rob Findlay, Director of Strategic Solutions at Insource Ltd and founder of Gooroo Ltd The financial year 2021-22...
Mid and South Essex ICS creates data foundation for system-wide elective recovery
In a landmark technical go live Mid and South Essex Health and Care Partnership create a single waiting list across the ICS as a foundation for reducing the backlogs Reading & Basildon, UK – 12 May 2022: Insource Ltd, the leading elective care solutions and data...
Losing patients is more common than you think!
Losing patients from the Appointment Slot Issue (ASI) waiting list is more common than you think! With the recent scare at Barking, Havering and Redbridge University Hospitals Trust hitting the press this week we look at the wider issues behind the data loss. ...